Influencer marketing has become a staple in marketing strategies. More brands and marketers are relying on influencers to increase brand awareness, boost social media visibility, drive website traffic, and maximize business sales.   This may be why an estimated 65 percent of marketers increased influencer marketing budgets in 2019, according to SocialMediaToday…

Influencer marketing continues to dominate across multiple social media platforms. From Instagram to YouTube, there is no shortage of opportunities for brands to reach more customers and increase sales via influencers.  The earned media value of influencer campaigns is over $5 for every dollar spent. Brand and agencies certainly see the value…

Influencer marketing has become more than just a trend, it is now a powerful tool for brands, agencies, and marketers. An influencer marketing report via Tomoson found that 59 percent of marketers planned on increasing influencer marketing budgets. Social media is the preferred choice for influencer marketing campaigns. And Instagram is the…

Influencer marketing has become a big time business for influencers across all social media networks. You may be one such influencer turning a profit from your creativity. But as most business goes, you probably want to scale your influence and make more money. If this is part of your influencer strategy, partnering…

When you’ve been hustling along, growing your list of followers and nailing down your offer, life can feel pretty good. The economy is looking great and you’re well on your way to living the life of an Instagram influencer when you boom. Something completely unexpected happens like the coronavirus pandemic and suddenly…

Selling can feel challenging when you’re forced to be at home, but it doesn’t have to be. The keys to learning how to get paid for Instagram posts are found in authenticity, showing up for your audience in their stories and DMs, and giving back to your community. The first thing to…