Knowing how to make money with a YouTube channel is in many ways about views per video. This makes it essential for YouTubers to understand how to get more views and how to get paid for YouTube views.
Video is the most preferred way to consume content online, opening the door for YouTube influencers like you to generate more revenue. Here are a few key YouTube statistics YouTube influencers need to know:
And when it comes to making cash money via YouTube. Getting paid for views is pretty easy. According to research by eMarketer, a YouTube influencer with 500 to 5,000 subscribers can make $315 per video.
And you can see that YouTube has the top earning potential across all social media networks for YouTube influencers of all sizes. Earning potential even may be higher in 2020 due to brands wanting to partner with nano-influencers and micro-influencers more.
However, to maximize profits per video, you need to increase YouTube video views, which will ultimately boost your subscriber count. Greater subscriber growth, more opportunities to earn money as a YouTube influencer.
To help, we gathered our YouTube influencer marketing experts to create 6 YouTube influencer tips for more YouTube video views. Let’s dive in!
There are 500 hours of video content uploaded to YouTube every minute. So how can you get your videos to stand out as a YouTube influencer? The number one way to get more YouTube views and stand out as a YouTuber is to create quality content. And content that other YouTubers in your niche are not creating.
Being unique and serving up fresh and creative video content can help attract more viewers, entice viewers and subscribers to share your videos, and ultimately net you more views per post.
Check out this guide for Youtube video ideas and publish more content frequently.
Here’s a good example of unique content from fitness YouTube influencer Bradley Martyn . . .
This YouTuber normally takes fitness to the next level in his videos. However, he is not simply focusing on what he can do, but what others can do with personal fitness too.
And let’s not forget that YouTube is the second largest search engine behind Google. Like Google, YouTube search is designed to satisfy searcher intent by delivering the most relevant, best videos to users.
YouTube SEO is a real thing!
Search engine optimization (SEO) is not simply for Google and other traditional search engines. YouTube utilizes similar SEO search algorithms as Google, making YouTube SEO a major YouTube influencer tip for more YouTube video views.
And like Google, you need to find the right keywords to place in your YouTube video titles, descriptions, and tags. This helps viewers find your videos.
For instance, if you were a health and wellness YouTube influencer that wanted to post a beginner yoga video, you need to begin by finding keyword terms. This can be done in YouTube search . . .
First, type in “beginner yoga” in the YouTube search bar . . .
You can see the variety of keyword terms you can utilize. If you are more focused on yoga at home for beginners, you can leverage keyword terms like:
With these terms you can build out your video title, description, and tags.
Next, see what other YouTube influencers are doing with keywords for a specific keyword term . . .
These YouTube influencers in the yoga niche are using a number of variations to capture first page YouTube results. They use the keyword term variations for beginner yoga in the titles and descriptions.
Next are hashtags. YouTube influencers are using hashtags to also gain more views. Here’s an example from yoga YouTube influencer Yoga with Kassandra . . .
Want to know how to get paid on YouTube by netting more video views. Employ YouTube SEO and drive more traffic to your videos. It is really that simple.
Teaming up with other YouTubers in your niche doesn’t necessarily mean that you will lose your subscribers to that YouTuber. In fact, you lose nothing, only gain more subscribers and video views per post.
No one follows a single influencer for every niche he or she is interested in. Most YouTube users subscribe to dozens of channels within the same niche. Why? People love variety.
Partnering with an influencer can help you generate big time gains in views. Here’s a collaboration example via YouTubers CT Fletcher and DanaLinnBailey (Ms. Olympia) . . .
You can see how a collaboration like this would appeal to anyone into fitness, bodybuilding, women’s bodybuilding, and other health and wellness enthusiasts. Combined, these two YouTube influencers have over 2 million subscribers.
You can even step outside your niche to team up with other YouTubers. This cross-niche collaboration has become very popular, attracting more viewers and subscribers that are outside specific target audiences.
Teaming up with other influencers is always a win-win.
Understanding how to make money with a YouTube channel often entails understanding the idiosyncrasies of YouTube videos. For example, YouTube end screens and cards. These little features may not seem like much, but they can help you get more YouTube video views.
The average YouTube viewer will watch an entire video if the video content is of good quality and unique (see tip #1). So why not give viewers of one video a chance to view more videos. This is where cards and end screens become essential.
Let’s start with YouTube cards . . .
YouTube cards are very subtle ways to nudge viewers toward more of your videos. You can see that they simply pop up in the right corner of the video screen. Cards are good to have in videos, but to really drive up views, end screens are a must.
Here’s an example of an end screen from YouTube influencer Daquana White . . .
End screens normally come at the end of your YouTube video. It is an easy way to engage viewers with more of your quality content. And if a viewer made it all the way to the end of your video, they will probably click through on a video displayed in your end screen.
Driving as much traffic to your YouTube videos is the name of the game if you want to grow your YouTube influence and get paid for views. To drive more traffic, YouTuber influencers are creating blog posts that accompany videos.
YouTuber Dan Flying Solo does this with each video post. For every YouTube video, he links the blog he created around the topic . . .
From the link, viewers can read about the highlighted travel destination in the video . . .
This YouTube influencer also has links to all his YouTube videos on his website . . .
Having a team of YouTube influencer marketing experts in your corner can help you net more YouTube video views and build your how to make money on YouTube strategy. Scalefluence is an influencer marketing platform that does this to perfection.
Scalefluence influencers have access to a robust network of brands across multiple industries and/or niches, making it easy for you to land profitable brand sponsorships. We also guide influencers on how to leverage their influence on social media networks like YouTube and Instagram to maximize money making potential.
If you are ready to take your influence to the next level and grow your YouTube channel subscribers, Scalefluence can help. Sign up today for more information.